Aug 13, 2011

Style Icon - sass & bide





We are super chuffed to have collaborated with one of fashion's most inspirational duos, sass & bide. Not only do Sarah-Jane and Heidi have a bold, eclectic and inimitable style aesthetic, they are pioneers when it comes to Australian design. Their beautiful and obscure creations never fail to make our hearts skip a beat.

Aug 6, 2011

Moroccan Roses




Following on from our last post on Moroccan Argan Oil, Certified Organic Rose Water is another skin-loving ingredient found in our Bloom Organics Hydrating Facial Moisturiser. Nat was inspired by the abundance of roses in Morocco during her trip to the exotic land last year, where Rose Water is popular in cooking and perfumery. Flicking through photographs from her travels, we just had to share some of these beautiful images.

Aug 1, 2011

The Women of Morocco




Moroccan Argan Oil is one of the potent wonder ingredients that inspired the journey into face care for our Organics range. This oil produced from kernels of the Argan tree not only lends its incredibly healing and hydrating power to our Bloom Organics Hydrating Facial Moisturiser, it also provides something of a 'lifeline' for the Berber women of Morocco.

The oil is extracted from Argan kernels by a women's co-operative that focuses on improving the working conditions of rural women, as well as supporting their families and communities. Nat ventured out to visit one of these co-ops during her recent visit to Morocco and had the chance to meet some of the women behind Morocco's 'liquid gold'.